This is a collection of marketing materials I made for Kishigo's new product line: RoverWear! This is a high-visibility vest for dogs to promote safety and visibility while taking your pup out on a walk or exploring. I was in charge of creating the look and feel for the new line, as well as designing the information sheet/flyer, measurement guide, specification sheet, and hang tags for the product. 

The client wanted a playful take on the branding, leaning consumer-friendly and not too formal. With this in mind, I designed the materials with splashes of colors and simplified graphics to feel more playful while still conveying the necessary information.